Grand Gourmet:
The Flavor of Midtown®

This event, hosted by Grand Central Partnership, showcases the neighborhood’s vibrant culinary scene. Attended by hundreds of people, the event has raised over $1 million to date for homeless services programs in Midtown East.

The architectural motif used throughout references the famed arches of Grand Central Terminal and the landmark facade and interior of the event venue, Cipriani 42nd Street. This structural element frames pairings of food & drink that convey the spirit of the event menu.

event branding and marketing collateral for Grand Central Partnership

Format: Digital assets, e-blast templates, printed program, onsite signage

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